The professional training sector is booming, and becoming a trainer in 2025 is set to become a major challenge for many teaching enthusiasts. The ongoing changes, exacerbated by the pandemic, are leading to a revolution in learning methods and the tools used. Who would have thought that virtual classrooms would become the norm? Between digital evolution and increased quality demands, trainers must reinvent themselves to meet the new expectations of the market. So, how do you navigate this jungle of possibilities?
The transformations of the training market since 2018
The training sector has experienced significant upheaval since the adoption of the “Professional Future” law in September 2018. This legislation has caused a complete reorganization of the system, both structurally and economically. The Personal Training Account (CPF), now directly accessible to workers, changed the game. It has allowed for broader access to training but has also led to abuses and fraud that required stricter oversight from the authorities.
The consequences are numerous, and it emerges that:
- The need to obtain the Qualiopi certification for accessing public funding has intensified, making it essential for trainers to professionalize.
- The impact of COVID-19 has been a real catalyst for transformation, accelerating the digitalization of training. Many trainers have been forced to integrate digital tools into their teaching methods.
- The polarization of the market has intensified, with large groups on one side capable of meeting the growing profitability demands, and on the other, small structures struggling to survive in the face of these transformations.
According to a study by the National Union of Social Economy Training Organizations (Synofdes), 54.1% of leaders expect a decrease in their activity in 2024, reinforcing the idea that the sector is undergoing an unprecedented crisis. These data are particularly concerning, especially in Île-de-France, where the number of training places has dropped from 45,000 in 2024 to only 15,000 for 2025. This picture reflects an urgent need for adaptation and innovation for today’s trainers.
The challenges to meet for 2025
As 2025 approaches, the first Draft Budget Law anticipated a reduction of 500 million euros from the budget allocated by France Compétences to training. A constraint that could force many organizations to rethink their economic model. Despite these restrictions, opportunities remain. For instance, the renewal of the Skills Investment Plan (PIC) will give a boost to training projects amounting to several billion euros.
Trainers must:
- Continuously renew themselves and stay informed about the sector’s developments.
- Invest in continuous training to adapt to new requirements.
- Be aware of new teaching methods and highly sought-after digital tools, such as Openclassrooms, LinkedIn Learning, and Coursera.
It also becomes essential to focus on emerging sectors such as sustainable development, interpersonal skills, or digitalization. Trainers who can meet these expectations will be best placed to establish themselves in the market. Ultimately, embarking on this path does not guarantee immediate success but offers enriching prospects for those willing to take on challenges.
Types of actors in the training market
The professional training market consists of several categories of actors, each with its peculiarities. The diversity of trainers offers a potential for interaction and innovation that enriches learning experiences.
| Type of actor | Description |
|---|---|
| Independent trainer | Works for themselves, offers flexibility and customization of their services. |
| Training organizations | Established structures offering various training, often accredited. |
| Large companies | Create internal training centers for employee skill development. |
| Higher education | Universities and schools, contributing to initial and continuing training. |
For each actor, the growth opportunities differ. Independent trainers, for example, can leverage their ability to quickly adapt to their clients’ specific needs, unlike larger organizations that must juggle standardization and innovation.
Developing one’s network and skills
In this jungle of training, it is crucial for a trainer to establish a solid network. Participating in industry events, signing up on platforms like Skillshare or Khan Academy, where exchanges between professionals flourish, are beneficial steps. Moreover, investing in complementary training can prove invaluable. This includes developing digital skills and pedagogy suited to new learning methods.
How to stand out in the market?
To carve a niche in the competitive training universe, several strategies prove effective. Specializing is often the key to success. Trainers should seek niches where demand is high and competition low. This can include:
- Mandatory training (hygiene, safety, compliance).
- Offers for specific audiences, such as seniors looking to retrain or adapt their skills.
- Innovative themes like sustainable development.
Very small enterprises (TPEs) have a major advantage: their flexibility. They can easily adapt to market needs. By investing in management tools and developing a service offering focused on support, they can create a solid and relevant offer.
The key steps to get started
To become a sought-after trainer, there are several key steps that allow for a structured activity and to establish oneself in the market:
- Identify your area of expertise
- Obtain recognized certifications, particularly in pedagogy.
- Create a structured training offer tailored to your target audience.
- Choose your legal structure and professional status: employee or independent.
- Launch your promotion using various channels to reach your potential clients.
These steps, while rigorous, will ensure a structured and professional approach in the dynamic world of training. By being proactive and paying attention to the developments in their field, every trainer has the opportunity to find their place.
Essential tools for trainers
To succeed in their activity, trainers must also equip themselves with effective tools. Several solutions exist to optimize project management, learner tracking, and content delivery:
- Online learning platforms like Udemy and Fun-MOOC that allow for managing distance training.
- Administrative management tools such as TalentSoft or Simplon.co for tracking learners.
- Content creation software that facilitates the development of engaging educational materials.
By integrating these tools into their daily routines, trainers can align with current market needs while developing an attractive and relevant service offering.
| Tool | Type | Usage |
|---|---|---|
| Udemy | Online course platform | Creation and sale of training |
| TalentSoft | Management tool | Tracking learner skills |
| Simplon.co | Digital training | Development of digital skills |
| Fun-MOOC | E-learning platform | Distribution of varied training |
FAQ
What are the main challenges for trainers in 2025?
Trainers must face increased competition, strict quality requirements, and the need to keep up with constant technological advancements.
How to develop a professional network as a trainer?
Participating in trade shows, using platforms like LinkedIn to connect with other professionals, and enrolling in training courses to expand your circle.
Is certification necessary to become a trainer?
Having certifications, especially in pedagogy, is recommended to provide legitimacy and reassure future clients.
Which digital tools are most effective for trainers?
Platforms like Udemy, TalentSoft, and Fun-MOOC are highly regarded for their effectiveness in managing training and online learning.
How to maintain learner interest during online training?
Using interactive content, varying presentation formats, and encouraging participant interaction can greatly enhance learner engagement.
